I went up on Thursday to meet people and gather leads. I enjoyed my day out of the office, especially as the day before I hit my sales target so there was no work to worry about. The show was held at Earls Court in London, which is a massive events venue. I travelled up by train in the morning and spent the day at our stand talking all things email marketing. All of our major competitors also attended the show. I enjoyed observing their stands and different approaches to attracting prospect through the show. Our stand wasn't as big as some, but it was directly across from the Email, Mobile and Analytics theatre meaning most people who went there for a session were actually interested in email marketing, perfect for us! I am not sure yet how many leads I gathered, but the people whose details I took were all looking into providers so will hopefully turn into sales and more money for me!
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